Privacy policy

Last updated: May 20, 2020

Your privacy matters to us. Here's the short version: we're thoughtful about what we collect, we store it only as long as we need to, and we'll never sell it. If you'd rather skip the full policy and just have a question answered, reach out directly — we're always happy to chat.

Contact: Edward de Groot  ·  hello@relevantbits.com 

Our Guiding Principles

  1. We're thoughtful about what personal information we ask for and collect.
  2. We store personal information only as long as we have a reason to keep it.
  3. We make it simple for you to control what's stored, used, or deleted.
  4. We want to help protect you from overreaching demands for your data.
  5. We aim for full transparency on how we gather, use, and share your information.

Definitions

  • You / User — the individual accessing or using our Service. Under GDPR, you may also be referred to as the Data Subject.
  • Company / We / Us — Relevant Bits, LLC, 150 Morwick Drive, Ancaster, ON L9G 4Z5. Under GDPR, the Company is the Data Controller.
  • Service — our website, accessible at www.relevantbits.com.
  • Personal Data — any information that relates to an identified or identifiable individual.
  • Usage Data — data collected automatically through use of the Service (e.g. IP address, pages visited, time on page).
  • Service Provider — a third party that processes data on our behalf.
  • Cookies — small files placed on your device that contain details of your browsing activity.

What We Collect

Personal Data

We may ask you to provide personally identifiable information, which may include:

  • Email address
  • First and last name
  • Phone number
  • Address, city, province, and postal code
  • Bank account information (only when required to process a payment)

If you pay via bank transfer, we may also request identity verification details such as date of birth, passport or national ID, and bank account or card information.

Usage Data

Usage data is collected automatically and may include your IP address, browser type and version, the pages you visit, time spent on those pages, and device identifiers. On mobile, this may also include your device type, mobile operating system, and unique device ID.

Cookies and Tracking

We use cookies and similar technologies (beacons, tags, scripts) to track activity on our website and improve our Service. Cookies can be "Persistent" (they stay on your device after you close the browser) or "Session" (deleted when you close the browser). You can instruct your browser to refuse all cookies, though some parts of our website may not function properly as a result.

How We Use Your Information

  • To provide and maintain the Service, including monitoring usage.
  • To manage your account and give you access to relevant features.
  • To fulfill contracts, including purchases you've made.
  • To contact you with updates, security notices, and service-related communications.
  • To send marketing (only where you've opted in, and always with an easy opt-out).
  • To respond to your requests and support inquiries.

How We Share Your Information

  • Service Providers — third parties that help us run the Service (analytics, payments, email). They access your data only to perform tasks on our behalf.
  • Business Transfers — in connection with a merger, acquisition, or sale of assets, your data may be transferred. We'll notify you before that happens.
  • Affiliates — companies we control or that are under common control with us, who are required to honor this policy.
  • Business Partners — to offer relevant products, services, or promotions.
  • Legal Requirements — when required by law, court order, or government authority, or to protect the safety and rights of our users.

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Usage data is generally kept for a shorter period unless required for security or legal reasons.

Data Transfers

Your information may be processed outside your province, state, or country. By using our Service, you consent to this transfer. We take reasonable steps to ensure your data is handled securely and in accordance with this policy.

Third-Party Services

Analytics

  • Google Analytics — tracks website traffic and usage. You can opt out via the Google Analytics opt-out browser add-on.
  • Hotjar — helps us understand how users navigate our site. Data is stored in pseudonymized form and Hotjar is contractually prohibited from selling it.
  • Mixpanel — tracks user-driven events. You can opt out at any time via Mixpanel's opt-out page.

Advertising

We may use Google AdSense (including the DoubleClick cookie) to serve ads based on your visits to our site and others. You can opt out via Google Ads Settings.

Payments

Payment processing is handled by third-party processors. We do not store or collect your payment card details. Our payment processors comply with PCI-DSS standards.

Email Marketing

We may contact you with newsletters and promotional materials. You can opt out at any time by following the unsubscribe link in any email we send, or by contacting us directly.

Security

We use commercially reasonable means to protect your personal data, but no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

Children's Privacy

Our Service is not directed at anyone under the age of 13. We do not knowingly collect personal data from children. If you believe your child has provided us with personal information, please contact us and we will remove it promptly.

Links to Other Websites

Our Service may contain links to third-party websites. We have no control over and take no responsibility for those sites' content or privacy practices. We encourage you to review their privacy policies before providing any personal information.

Your Rights

Regardless of where you are located, you have the right to:

  • Access the personal data we hold about you.
  • Correct any incomplete or inaccurate data.
  • Request erasure of your data when there's no legitimate reason to keep it.
  • Object to processing, particularly for direct marketing.
  • Request a transfer of your data in a machine-readable format.
  • Withdraw consent at any time (note: this may limit access to some features).

To exercise any of these rights, contact us at hello@relevantbits.com. We may ask you to verify your identity before responding. We aim to reply as soon as possible. Under CCPA, we'll respond within 45 days (extendable by a further 45 days with notice).

GDPR (EU Residents)

We comply with the General Data Protection Regulation. We process personal data based on your consent, contractual necessity, legal obligation, vital or public interests, or legitimate interests. If you have a complaint, you have the right to contact your local data protection authority in the EEA.

CCPA (California Residents)

We do not sell personal information. However, some advertising partners may use tracking technologies that qualify as a "sale" under CCPA. You can opt out by adjusting your browser's cookie preferences. Our Service does not respond to Do Not Track (DNT) signals.

PIPEDA (Canadian Residents)

We comply with Canada's Personal Information Protection and Electronic Documents Act. Our operating offices are located in Ontario, Canada.

Changes to This Policy

We may update this policy from time to time. We'll notify you of material changes by email or via a prominent notice on our website, and we'll update the "Last updated" date at the top of this page.

Contact Us

If you have questions about this privacy policy or how your data is handled, please reach out: