All posts of Lauren Seaton

parachute

15. Our job description is changing, and that’s okay.

My father worked for several employers throughout his career but he was at the last one for more than 30 years. That was normal for the time. Find a good job and keep it. Don’t let go of a 401k, pension, or health insurance.    When I quit my nice secure position at the University […]

Coming together through creativity

Recently, I met with Ed, Mark, and Bálint and we talked about a variety of marketing-related things, but one of the main topics was content — specifically, Relevant Bits’ original content. At the end of the meeting we had determined that we needed to 1) write more for our blog and 2) get more of […]
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Relevant Bits named a top web developer in Canada by Clutch

We’re ecstatic to be named a Top B2B Company and Top Web Developer in Canada by Clutch, an independent ratings and reviews platform for IT, marketing, and business service providers.   We launched Relevant Bits only a couple of years ago, and as with any young company, have made changes and redefined ourselves since then. […]

Top B2B ecommerce trends for 2021

Improving the overall ecommerce experience has been a rising topic in recent years. However, while B2C ecommerce has gained traction in personalization and efficiency, B2B ecommerce has been slow to follow. The last few years are however showing an improvement. Ecommerce was projected to account for 17 percent of all B2B sales in 2023, reaching […]